6.12.2008

Blinkies, Twinkies, and Flashers… An unscientific measure of progress

This week I am “on the road” promoting Grand Rapids to an Association that will be in GR in 2009. I am having fun doing Attendance Building with this group, talking about the amenities, activities, and attractions of GR and passing out our “Blinking Buttons” (pins with flashing lights) at our booth. It’s fun handing them out and equally entertaining to hear what names people call them - including blinkies, flashers, twinkles, twinkies, sparklers, etc. As I walked around the convention center, I saw just how effective our promotions were, as I couldn’t turn without seeing lights flashing from someone’s name badge. I love being with collectors groups like this one as they are filled with passion - and I think I fit in as I am enthusiastic about what I am doing– informing everyone why they should attend the conference in GR!

When I get home, if I can close my eyes and still see the flashing lights of the pins, I will know that we had a successful Attendance Building trip – and I am sure we will have a more scientific measure as the registration continues to roll in!

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